I’ll be heading to my first SXSW in a few weeks. We have four portfolio companies heading out so I figured it would be a great opportunity to see them all.
I have to admit i’m a bit overwhelmed by the entire experience so far. I think I somewhat get it… its a free for all. It seems to be a ton of sessions / parties with no real signup or guestslist’s which is awesome but yet daunting. I’m expecting the popular sessions to be packed and the not to popular one’s empty. I’m expecting to hear many interesting people speak about great things and many others toot their own horns!
If you have any suggestions or tips for me, they would be greatly appreciated.
The trick is to have an outline of things you really want to accomplish, not necessarily a plan since it will be modified almost immediately. The best part of SXSW is the serendipity of meeting people in lines, in the hall ways, getting coffee, next to you in panels, and letting them take you to where ever it is they are going. The 'big' panels and parties are going to be packed, so you're better off finding things that are off the beaten track. I found that talking to designers and developers - especially those in non-profits gave me a much, much different perspective on trends and how people really understand web technology. It's the clearest view you will ever get of an early adopter in the wild. You can always email me to get the scoop - marc1919 -at- gmail -dot- com.
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